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Signpost is a technology company that develops CRM and marketing automation software for local businesses to build relationships with new and existing customers.〔Messina, Judith"(Watch for Signpost up ahead )". Crainsnewyork.com. Retrieved 2013-10-09.〕 In both 2014 and 2015 Signpost was named by Forbes as one of America’s Most Promising Companies 〔"(Signpost )". Forbes.com. Retrieved 2015-01-21.〕 The company is headquartered in New York City 〔Roen, Scott"(4 NYC Startups Reshaping Small Business )".mashable.com. Retrieved 2012-06-24.〕 and has offices in Austin 〔Calnan, Christopher"(New York software company to expand Austin operations )".bizjournals.com. Retrieved 2014-03-20.〕 and Denver.〔Davidson, Michael"(Marketing Automation Startup Signpost Plans Major Denver Expansio ) n". Retrieved 2014-02-19.〕 In the Fall of 2014 Signpost was ranked as a "Top Workplace" by The Austin American Statesman 〔"()". Statesman.com. Retrieved 2014-11-17.〕 and Crain's New York 〔"()". Crainsnewyork.com. Retrieved 2014-12-05.〕 == Product == Signpost manages online interactions between businesses and their customers.〔Grant, Rebecca"(Signpost helps smaller businesses get more out of online marketing )". venturebeat.com. Retrieved 2013-11-19.〕 Their software automates three steps in building customer relationships: online presence management, capturing customer information, and remarketing.〔Clancy, Heather"(New Signpost service helps drive more sales from existing customers )". zdnet.com. Retrieved 2014-02-04.〕 Signpost's online presence management aims to help local businesses to update, verify, and enhance their business information on social and mobile listings such as Google+, Facebook, and Yelp. Their software builds customer profiles by capturing every email, phone call, and credit card transaction.〔Richards, Katie"(This Startup Thinks It's Found A Better Way For Businesses To Keep Their Customers )". businessinsider.com. Retrieved 2014-09-10.〕 By using the customer data for each contact, the software automatically follows up with each customer in a personalized way encouraging new customers, repeat business, getting five star reviews, and referrals.〔Murphy, Tom"(A Signpost on the Road to Marketing Automation )". cmswire.com. Retrieved 2014-10-29.〕 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Signpost (company)」の詳細全文を読む スポンサード リンク
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